Lead response & attribution

You paid for the lead. Make sure someone answers it.

The best campaign in the world loses to a voicemail. We set up tracking, routing and instant follow-up so leads from Google, LSA and Yelp get a fast response, and you can see which channel produced which job.

Is this you?

A good fit if…

  • You don't know which ads your phone calls come from
  • Calls go to voicemail after hours or when the team is in the field
  • Leads arrive in five different inboxes and apps
  • You use a CRM such as ServiceTitan, Housecall Pro, Jobber, Dentrix or Clio, but it doesn't talk to your ads

What's included

  • Call tracking numbers by channel and campaign (in your name)
  • Call recording and outcome tagging, where lawful and with your consent
  • Missed-call text-back and after-hours auto-replies
  • Instant SMS and email alerts to the right person
  • Platform message auto-responders (Yelp, LSA messages, Angi, Thumbtack)
  • CRM and booking integration where supported
  • Lead-to-booked-job dashboard

What we fix

Where Lead Response & Tracking budgets usually leak

One phone number everywhere

Without tracking numbers every channel looks the same, so budget decisions are guesses.

After-hours voicemail

Burst pipes, broken AC and car accidents don't keep business hours.

Replies hours later

Many searchers contact more than one business. Speed often decides who gets the job.

Nobody marks outcomes

If no one records "booked" or "not booked," the ad platforms can't learn from it.

How we measure it

Success means booked work, not dashboard activity

We measure answer rate, time to first response, lead-to-booked rate and cost per booked job by channel. Those numbers show where both the ads and the front desk can improve.

Lead Response & Tracking: common questions

Will tracking numbers hurt my local SEO?

Not when they're set up correctly. We use dynamic number insertion on your website and keep your main number as the primary listing everywhere it matters for local search.

Is call recording legal?

Rules vary by state. Some, including California, require all parties to consent. We set up recordings with the proper notice, and you decide whether to use them at all.

Do you handle patient or client data?

For dental and legal clients we design tracking to avoid collecting sensitive health or case details in ad platforms, and we follow your practice's privacy and compliance requirements.

Want a second opinion on your Lead Response & Tracking?

Send us your accounts and profiles. Within a few business days we'll walk you through what's wasting money, what's missing, and what we'd fix first. You can keep the findings whether or not you hire us.

Get my free ads audit No contract · No pressure · Findings are yours